The Word of Mouth UK Marketing Association provides members with ethical standards, best practice and guidelines for Word of Mouth Marketing in the UK

Espresso Briefing Presentations

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Reference	Author	Title	Date
WOMPPR1	Marina Palomba	Word of mouth and buzz marketing - Implications of the Consumer Protection from Unfair Trading Regulations and responsible advertising	28 May 2008
WOMPPR2	Stephen Groom	The Consumer Protection From Unfair Trading Regulations 2008 A quick take	28 May 2008